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Home Business Tips Archives

logo-adsenseIf you’re into making money from home, you may have come across Adsense revenue-sharing sites.  But what are they?  Basically, Adsense revenue-sharing sites are networks where you can earn money from Adsense clicks, (the little ads that appear on a website).  What happens is that the ads get rotated a certain number of times, to benefit both the network and you.  HubPages is an example, where you get credit for the clicks 60 percent of the time.  They get credit 40 percent of the time.

Now, the advantages of such an arrangement are obvious.  Firstly, you don’t have to manage your own website, since everything is taken care of in the Adsense revenue-sharing network.  This means you don’t have to worry about hosting costs or Web design, things that can be pretty annoying if you don’t know how to build your own site.

Secondly, you get some link-building power from Google.  This is important once you start building on the network, because it helps determine if your Web pages are going to be seen.  If you were to do everything yourself, you would have to be a SEO genius to get your site ranked.  This is in contrast to Adsense revenue-sharing sites, which usually already have the SEO taken care of.

However, do these advantages mean that Adsense revenue-sharing sites are a good model for home businesses?  It depends on what you’re looking for.  If you want the ability to build a quick SEO site, Adsense revenue-sharing networks work wonders because everything is already provided for you.  But if you want the ability to maximize your Adsense income, you would do things on your own.  Why?  Well, first off, you get to keep all your content.  With Adsense revenue-sharing sites, the editors determine if your content is worthy enough.  If it isn’t, it gets deleted, despite all the work you may have put into it.

In addition, if you do things on your own you get to keep all your earnings.  It’s not this way with Adsense revenue-sharing sites, where you lose a portion of your money to the network.  This can get to be very annoying once you start earning hundreds of dollars.

In conclusion, Adsense revenue-sharing sites shouldn’t be seen as a reliable home business.  Sure, they take the difficulty out of building a website, but they also take away your element of control.  And when it comes to Adsense, it’s this element of control that gives you the most money and security.

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If They Like You, They Will Come

business_woman_with_groupLet’s face it. People who accept jobs or quit jobs are actually accepting a job with or quitting their boss. If people like you, are attracted to and believe in you, they will follow.  A home networking business depends on those who believe in you and want to do what you are doing.

Mistakes that people make are that they try to be someone they are not.  They push too hard with the goal of selling instead of setting the goal to make as many connections as possible.  By touching as many people as you can in a positive way, you are already creating your network.  Maybe those people might not join your cause right away, but over time they will.  Build a solid base and reputation and soon your network will grow astronomically.

The first thing to remember is to make people feel comfortable with you and not feel pressured.  Speak with confidence, but not arrogance.  Do not be overbearing.  And invite your audience to interact.  When you speak, mean what you are saying.  If you truly believe in what you are saying, others will as well.

An interactive component can involve not only a question and answer section on you website or blog but also a discussion forum.  Invite conversation, debate and get people excited about what they are talking about.  They can be involved in coming up with solutions and feeling part of the business already.  This sparks more interest and a higher chance of conversion.  Listen and understand what is being said and let the audience lead.

Be sure to smile and throw in a few jokes to make people laugh.  Laughter makes people more comfortable and relaxed and more willing to listen.  Keep your body language friendly and welcoming.  Show trust in your eyes and a relaxed body manner to convey an authentic message.

Personal appearances to promote your business work well if you can get a great response from your audience.  When you have this opportunity, take full advantage of it.  Unlike people visiting your website, you can steer their thoughts and minds in the direction you want by giving them the information they need, packaged in a fun and well put together presentation.  If they like you, they will want to work with you.  It is you that they will believe in and therefore, they will believe in the business and their own potential within it.  They will buy into YOU.
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Google Your Home Business To The Top

servicios-seoHave you ever wondered that, even though you have a great website, you are not getting enough business? It could be because you are not showing up at the top of the Google search page.

Have you heard of Google’s quality score? The Google search engine works on an algorithm that is known as “Quality Score” algorithm. Google not only looks for the keywords in the pages but also looks for the quality of content on the page. So, to be known and get cached by Google’s search engine you not only have to increase the keywords on your site but you need to use the keywords in relevant content. Having lots of content on your site that is rich with keywords is the best way to raise your Quality Score.

Google will measure your keyword content and compare it to you text while it searches and assigns a score. Get higher relevance with a better relationship between your keyword, the searchers query word and the content on your landing pages in addition to your ads. Achieving a higher score can mean that your site will appear higher on the page and thus, earn more clicks.

The landing page is the page where visitors will land when they click on your listing on the Google search page. When designing a landing page make sure it is filled with content and relevant keywords and remember to keep your content up to date to maintain a high score. Many people often use search engines to find what they are looking for. By increasing your quality score you will see higher traffic to your site. You can keep an eye on your quality score by watching your account stats or keyword analysis, as it updates often. This will give you an idea when and where your website is lacking and allow you time for change without losing peoples interest. You can always beef it up with more links and content.

So if you want to get good “scoring” with Google for your home business, you need to make sure to have plenty of up to date and relevant content. A fine tuned website with a great landing page and high Quality Score is sure to get you on the winning track much more than a landing page. When it comes to the internet it is all about marketing, and marketing equals great success.

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How To Convert Your Website Visitors Into Buyers

irs-woman-giving-moneyJust because people are checking out your home business site does not mean it is translating to revenue. Getting visitors to your site is half the battle.  The other half is keeping them there by keeping them interested and then getting them to buy.

Social networking is a proven secret to success.  It can take on any form.  You have FaceBook, MySpace, LinkedIn, Twitter and more that show how viral marketing can work.  To keep your visitors on your site, setting up a networking page via a forum has great results.  Spark conversation by entering your own topics for people to comment on.  Getting people talking about your product is a form of networking.  It also gets picked up by search engines prompting other people to comment.  Someone may come to your forum from a link to make a comment on something they read.  They will read more forum posts and ultimately become interested in your product.

Statistically, the longer a visitor spends on a site the more likely they are to buy.  Also, they are more likely to refer friends to that site.  Making your site an interesting site to visit ensures more visitors.  A site that just sells a product is really just relying on a good marketing plan outside that site.  To bring those visitors in for free, you want to design what is called a sticky site.  Networking sites are sticky because people can spend hours chatting about topics.  The same can be true of your site if you design a forum around your product.

A good way to get your forum buzzing is to pay people to post on your forum.  It is usually pretty cheap to get a few people to post some topics on your site.  You can find writers on Craigslist that would do it for about $1 per post.  The cost to have this done is far outweighed by increased traffic and ultimately more revenue.  It is the least costly in terms of marketing that can have great results.

And finally, joining the big networking sites like FaceBook can link more visitors to your site.  Create a page dedicated to your site and add friends as frequently as you can.  The more friends you have the bigger your business can grow.  Initially it may just be family and friends but each customer that buys a product most likely has a FaceBook account.  Have them add you as a friend.  Post a link to your FaceBook page on your site and vice versa.  There are a many social networking sites that you can use to accomplish the same thing such as MySpace, LinkedIn and more.  Twitter is also a great way to gain followers of your product.

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Advertising Your Home Business For FREE

free-classifiedsHigh traffic classified websites can help increase your site traffic.  Search engines and web crawlers pull info from these sites so that they show up in search listings for keywords in your blog. It’s an easy way to promote your website with little or oftentimes no cost.  A high traffic classified site is not hard to find, just run a search on the keyword classified and you will find these listed below.

Craigslist.org is a top classified site.  It is one of the most popular because of it’s free service for most listings.  Craigslist is broken up by country and city and allows users to post ads for everything from jobs to dating to for sale items.

Kijiji.com is another of the most popular classified websites.  Meaning village in Swahili, this site is a village of its own with a rich community over seven million monthly unique visitors.  It claims over a billion page views since its initial launch.

Gumtree.com is a site in the U.K. that receives more than a million visitors per month.  More than 25,000 new rooms are advertised each month.

USFreeAds.com offers an affiliate program where you can earn a commission with links to their site that generate sales.  They have been around since 1999 and have built a solid following.

Backpage.com lists in about 250 cities. Although there is a fee for premium placement or for posts in multiple cities, this site is a great source for traffic.

Adpost.com classifieds generates 10 million views per day and shows your ad to over 3,000 internet sites.

Ablewise.com allows users to post in ten countries.  Each ad is its own personal page dedicated to one company.  They offer a great SEO Overview tool.

Classifiedsforfree.com offers free posting that stay live for 7 days in 600 U.S. cities and in 60 countries.

Successful advertising on these sites requires a good headline with the keyword in the title to attract clicks on your ad.  Posting multiple ads daily and on lots of sites increases your chances of being seen.  Classified sites help improve your ranking with the search engines and which in turn gets your website in front of millions of people around the globe or targeted to just one city.  Whatever your goals, use of classifieds is a great choice due to its high visibility and use by web surfers everywhere.  A good home business knows the value of advertising.  A good marketer knows getting it for free is the best way to go.

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